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Marketing Cloud Administrator Certification Exam certified salary is as follow

  • Europe: 98,862 Euro
  • India: 74,479 INR
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  • United States: 1,09,000 USD

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Marketing Cloud Administrator Certification Exam Requirements are as follow

A Candidate must have the knowledge of available features to end-users and the configuration options available in the Marketing Cloud. Applicants must be able to maintain the Marketing Cloud platform, meet common business requirements and perform administrative functions in the Marketing Cloud. Additionally, applicants must have three to six months' experience in administering a Marketing Cloud instance and previous experience in digital marketing.

The Salesforce Certified Marketing Cloud Administrator candidate must be able to demonstrate knowledge, skills and experience in the following areas:

  • Identify best security practices for managing data, users and authorizations.
  • Configure Marketing Cloud products (manufacturers, studios)
  • Management of subscriber data
  • Knowledge of the products and functions of the Marketing Cloud extension (Datorama, Interaction Studio, Audience Builder, etc.)
  • Evaluate the quality of the data.
  • Account monitoring (super messages, users, activities) (audits, reports, notifications)
  • Implementation of account configuration, including business unit structure, permissions and security.
  • Knowledge of Marketing Cloud integration offers (FTP, API, MC Connect)
  • Troubleshoot account setup and user request issues

A candidate for this exam should not be familiar with programming languages or SQL / Developer activities.

There is no prerequisite for Salesforce Marketing Cloud Administrator certification.

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Registration procedure of the Marketing Cloud Administrator Certification Exam are as follow

In order to apply for the Marketing Cloud Administrator, You have to follow these steps

  • If you selected the supervised online exam:
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  • Login to the Webassessor at www.webassessor.com salesforce. If you don't already have an exam profile in Webassessor, you need to create one.
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  • Click on Submit
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  • Find the exam you want to schedule and expand the section to view delivery options. You can choose to register for the exam as supervised on the site or supervised online.

Reference: https://trailheadacademy.salesforce.com/certificate/exam-mce-admin---MCE-Admn-201

Salesforce Marketing-Cloud-Administrator日本語 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Setup38%- Account Configuration
  • 1. Integration setup
  • 2. Branding and account settings
  • 3. Global settings and preferences
- Security and Access
  • 1. Audit trail and monitoring
  • 2. Data protection policies
  • 3. User roles and permissions
  • 4. Login security and IP restrictions
- Business Units
  • 1. Structure and hierarchy
  • 2. Configuration and management
  • 3. Sharing and access rules
Topic 2: Subscriber Data Management32%- Data Operations
  • 1. Import and export methods
  • 2. Data quality and deduplication
  • 3. Retention and privacy management
- Data Structures
  • 1. Contact Builder and data models
  • 2. Data relationships and keys
  • 3. Lists and data extensions
- Data Segmentation
  • 1. Filters and groups
  • 2. Audience building
  • 3. Query activities and SQL basics
Topic 3: Channel Management15%- Email Channel
  • 1. Authentication: SPF, DKIM, DMARC
  • 2. Sender profiles and delivery settings
  • 3. Deliverability configuration
- Other Channels
  • 1. Social Studio integration
  • 2. Web and advertising channels
  • 3. MobileConnect and SMS setup
Topic 4: Maintenance and Troubleshooting15%- Automation Studio
  • 1. Error handling and recovery
  • 2. Activity types and workflow
  • 3. Scheduling and monitoring
- System Maintenance
  • 1. Reporting and analytics
  • 2. Troubleshooting common issues
  • 3. Performance monitoring
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