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| Certification Vendor: | Oracle |
| Exam Name: | Oracle Eloqua Marketing 2025 Implementation Professional |
| Exam Number: | 1Z0-340-25 |
| Passing Score: | 68% |
| Related Certifications: | Oracle Eloqua Marketing 2025 Implementation Professional |
| Exam Price: | USD 245 |
| Exam Format: | Multiple Choice |
| Real Exam Qty: | 55 |
| Available Languages: | English |
| Exam Duration: | 90 minutes |
| Certificate Validity Period: | N/A |
| Sample Questions: | Oracle 1Z0-340-25 Sample Questions |
| Exam Way: | Online (Proctored) or In-Person at a Test Center |
| Pre Condition: | No mandatory prerequisites, but Oracle recommends training. |
| Official Syllabus URL: | https://education.oracle.com/oracle-eloqua-marketing-2025-implementation-professional/pexam_1Z0-340-25 |
| Section | Objectives |
|---|---|
| Topic 1: Integration | - Describe basic API usage and integration patterns - Describe the AppCloud and connectors |
| Topic 2: Forms and Landing Pages | - Create and style landing pages - Create and configure forms and form processing steps - Describe progressive profiling and data lookups |
| Topic 3: Eloqua Fundamentals | - Describe Eloqua's role in CX and the key modules - Describe security and user management - Explain the contact model and data structure |
| Topic 4: Campaigns | - Use Program Canvas and Program Builder - Describe Campaign types and Canvas elements - Configure Campaign workflow and decision logic |
| Topic 5: Reporting and Analysis | - Describe key reports and dashboards - Use Insight for data analysis and visualization |
| Topic 6: Email and Email Deliverability | - Describe email deliverability concepts (SPF, DKIM, DMARC, Sender Reputation) - Create and configure email assets - Configure and review email deliverability tools (Insights, Analyzer) |
| Topic 7: Lead Scoring and Management | - Describe Sales Tools and integration with CRM - Configure scoring rules and thresholds - Describe the Lead Scoring model |
| Topic 8: Segments | - Evaluate segment performance - Use filters and comparison fields - Create and configure shared and static segments |
1. Which option best describes what happens when a contact unsubscribes from an email via the Oracle Eloqua Preference Center?
A) The contact will continue to receive emails, but they will be marked as 'unsubscribed'.
B) The contact will no longer receive any emails from the organization.
C) The contact will receive a confirmation email upon unsubscribing.
D) The contact will be automatically removed from the contact database.
2. What is the intended audience for an implementation overview?
A) Developers and IT professionals responsible for customizing Oracle Eloqua Marketing.
B) End-users who will be using Oracle Eloqua Marketing on a daily basis.
C) Executives and decision-makers involved in approving the implementation project.
D) System administrators responsible for maintaining Oracle Eloqua Marketing.
3. Which of the following Oracle Eloqua features allows you to schedule an export of contacts on a regular basis?
A) Data Export
B) Program Builder
C) Segmentation
D) Contact Washing Machine
4. Which of the following statements about lead scoring model testing in Oracle Eloqua is correct?
A) Testing of the lead scoring model can be performed only on live leads.
B) The testing phase is not necessary for a lead scoring model implementation.
C) It is recommended to test and refine the lead scoring model regularly.
D) The lead scoring model cannot be modified once it is published.
5. Which of the following actions can be performed on a custom object in Oracle Eloqua?
A) Delete all records in the object.
B) Modify the default field labels.
C) Create a custom data object service.
D) Define custom business rules for data validation.
Solutions:
| Question # 1 Answer: B | Question # 2 Answer: C | Question # 3 Answer: A | Question # 4 Answer: C | Question # 5 Answer: B |
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