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Updated: Aug 24, 2026
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Salesforce BA-201 Exam Overview:
| Exam Name: | Salesforce Certified Business Analyst Exam (BA-201) |
| Exam Number: | BA-201 |
| Passing Score: | 62% |
| Exam Price: | USD 200 |
| Available Languages: | English |
| Real Exam Qty: | 60-65 |
| Related Certifications: | Salesforce Certified Administrator Salesforce Certified Platform App Builder |
| Exam Format: | Multiple Choice, Multiple Select |
| Certificate Validity Period: | 1 year (maintenance required via Salesforce Trailhead) |
| Exam Duration: | 105 minutes |
| Recommended Training: | Salesforce Business Analyst Certification Guide Salesforce Trailhead Business Analyst Modules |
| Exam Registration: | Official Salesforce Certification Page Salesforce Certification Registration |
| Sample Questions: | Salesforce BA-201 Sample Questions |
| Exam Way: | Online proctored or test center (Kryterion Webassessor) |
| Pre Condition: | No strict prerequisites, but Salesforce Administrator certification or equivalent experience is strongly recommended. |
| Official Syllabus URL: | https://trailhead.salesforce.com/credentials/certification-detail |
Salesforce BA-201 Exam Syllabus Topics:
| Section | Weight | Objectives |
|---|---|---|
| Stakeholder Engagement | 20% | - Communication and collaboration strategies - Stakeholder identification and analysis |
| Data and Process Understanding in Salesforce | 20% | - Data modeling concepts in Salesforce - Process mapping and optimization |
| Business Analysis Fundamentals | 20% | - Business process analysis and improvement - Role of a Business Analyst in Salesforce ecosystem |
| User Stories and Agile Practices | 15% | - Agile/Scrum collaboration with development teams - Writing effective user stories and acceptance criteria |
| Requirements Development and Management | 25% | - Requirements elicitation techniques - Requirements documentation and validation |
Salesforce Certified Business Analyst Sample Questions:
1. Which step should a business analyst take to establish credibility and covert empathy with stakeholders during discovery sessions for a new Experience site?
A) Describe work with other companies that has solved similar problem.
B) Ensure the workshop schedule consider tome zone and language differences.
C) Reiterate the project objectives and the KPIs that will be tracked.
2. Cloud Kicks (CK) wants its sales team to use Sales Cloud to decrease its lead conversion time. The business analyst (BA) will analyze and break down CK's typical sales cycle.
How can process mapping help the BA get started on this project?
A) It can model changes in the current customer experience, analyze each change's potential for impact, and help visualize potential improvements in the sales cycle in advance of the solution design.
B) It can display complex ideas in a consistent format, highlight blockers and impediments to help stakeholders quickly assess issues in the sales cycle, and see the project timeline at a glance.
C) It can show the relationship between the steps and actions in the sales cycle to communicate and understand the current state, and to identify areas for improvement.
3. Northern Trail Outfitters is Updating Its customer portal built on Experience Cloud. The team has drafted a user story:
"As a customer, I want to be able to chat with a support agent and view my account, see my orders, and ask questions via the customer port.
What should a business analyst do to improve this user story?
A) Estimate how long it will take the technical team to complete the story.
B) Adjust the goal of the user story to be independent.
C) Include specific information about potential Salesforce solutions.
4. The project team at Universal Containers has started to review the existing Salesforce manufacturing solution that has low adoption and a variety of customization including custom objects, custom fields, renamed standard fields.
What should the business analyst recommend to the project team to increase understanding when documenting requirements, process and potential solutions?
A) Use Salesforce terminology and language.
B) Use industry terminology and language.
C) Use customer terminology and language.
5. Northern Trail Outfitters wants to reduce the amount of time it takes for customers to receive their orders after making an online purchase.
Which initial steps should the business analyst take to help determine why the order management and fulfillment process is slow?
A) Work with stakeholders to identify relevant processes, select a key process with defined start and end points, and collaborate with process owners and users to create a current state process map.
B) Conduct interviews with stakeholders in the order management and fulfillment departments to identify individual pain points and brainstorm process improvement solutions.
C) Create a process map that includes detailed steps related to order management and fulfillment, analyze the process map for inefficiencies, and present findings to leadership.
Solutions:
| Question # 1 Answer: A | Question # 2 Answer: C | Question # 3 Answer: B | Question # 4 Answer: A | Question # 5 Answer: A |
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